Local SEO Los Angeles
Are you showing up to potential customers on Google? Land higher in the search results for Los Angeles and increase your revenue through Local SEO.
Let’s get you seen.
Right now, there is a very high chance someone is searching for your product or service in Google. And if you’re reading this, chances are your competition’s website is currently showing up higher than yours in the Google search engine results page. We make your website rank higher on Google so customers choose you, instead of your competition.
There’s only one place your website should be.
“What is SEO?” you might ask. Or “Why is SEO important?” you might also ask. Get comfy in your seat, we’re about to explain.
SEO stands for “Search Engine Optimization”. SEO is the work done on your website every day to make Google very likely to include your website as a top result when someone searches for what your business has to offer. SEO focuses on rankings in the organic (non-paid) search results. The results that don’t have [Ad] next to them.
It is a fact that the first five results on Google get 67% of all clicks, meaning that if someone searches for what your business has to offer and you’re not in the top 5 results, there isn’t a very high chance they will click on you.
Google has a crazy smart algorithm. What Google’s algorithm does is it decides the order of the websites shown when someone searches something. So with our tools and expertise, we use SEO to optimize your website according to Google’s algorithm. Although Google has kept their algorithm a secret for the most part, over 10 years of combined experience in this field has given us a great insight on what they want. We kind of know their secret.
Look, we can go on and on about all the details, but we’ll keep it simple. When people search for services or products that your business offers on Google, you want your website to show up as the top result. When you show up as the top result, there is a very high chance you will get their business. How do you get on top? With an effective SEO campaign. How do you launch an effective SEO campaign? We’ll handle that for you.
So, how do we do it?
1. Complete Website Audit
We start by performing a complete SEO audit of your website. What is an SEO audit? It’s simply a process in which we identify all of the weak points in your campaign or website that are hurting your performance on Google. On the audit report, you will see the SEO performance metrics of your website along with every single area on your campaign or website needs improvement on.
2. On-Page Optimization
Once we generate your SEO audit report and perform a thorough analysis of your website, it’s time to begin the SEO process.
When customers visit your website, your content is the main factor in keeping them interested. You want to make sure that your content is relevant and useful for their needs. This includes having the proper keywords that are most relevant to the content displayed on your website. This is very important for Google’s algorithm, as it uses keyword relevancy as a basis for displaying the most relevant results in a search.
Another factor which affects the SEO performance of your website is the length of the content. According to a recent SEO analysis, most results on the first page of Google have over 2,000 words. By increasing the amount of content on your website, while adding more relevant long-tail keywords, you can greatly increase the chances of landing on the first page of the Google results. It’s a proven fact that pages with more content get more engagement from visitors, as well as links from high-authority websites (we’ll get to this later).
ORGANIZATION IS KEY. The way your website is set up has a huge impact on how Google ranks you on the results page. By using the proper primary keyword and secondary keywords on each page, you can accurately display the relevancy of your content to Google. Moreover, incorporating these keywords in the proper headings and subheadings ensures that your page is properly structured for Google’s web crawler.
Anchor Text, Title Tags, and Metadata
Aside from content, the on-page SEO process involves optimizing several key elements including anchor text , title text , and metadata. Title tags are very important as they help potential customers click through to your site when they search for your services on Google. Usually, you want to include primary keywords in your title tags to improve your rank on the SERP (Search Engine Results Page. Since Google can only display the first 50-60 words of the a title tag, we recommend you keep the length of yours within this range.
3. Off-Page Optimization
After your website is optimized for Google, the other key aspect of the SEO process is acquiring quality links from websites that already have authority on Google.
Link-Building and Outreach
The link-building process is extremely important, and it’s also where you could benefit from working an experienced SEO team as opposed to doing it yourself.
Although the process of acquiring organic links is not a simple walk in the park, it is essentially one of the most rewarding aspects of SEO in regards to your ranking on Google. To elaborate, Google’s algorithm ranks your website not only based on how your pages are optimized, but also how many high quality links lead to your website. For example, when a high authority website features an article with a link to your website, Google’s algorithm sees this as an indicator that your website could hold some legitimacy, and, thus, ranks your pages higher in the SERPs. However, if Google sees that you are building links using “black hat” methods, or tactics that are unallowable by Google, in order to game the system, it will penalize your site and reduce your ranking to essentially nothing.
At Size Media, we use only ethical “white-hat” methods such as reaching out to our established network of bloggers and outlets to build organic, high-quality links, to your site. We promise, we will never put your business at risk by using shady tactics to bring you false results, as can be seen throughout the internet marketing industry. By choosing the right agency, you can ensure that your website will be in good hands, and that the backlinks which rank your website are acquired using ethical and rewarding outreach strategies.
Let’s Work Together
Size Media is the premier Local SEO in Los Angeles. We’re excited to help you and your business reach new heights. Let’s chat about your project.